Introduction to Public Relations

Michael J. Gill; Matthew J. Gill

Introduction to Public Relations

Michael J. Gill, Matthew J. Gill

Eastern Illinois University

Eastern Illinois University

Producción científica

Resumen

This course surveys the history, growth and practice of public relations while also addressing major contemporary issues facing practitioners today. It introduces students to the basic concepts and principles of the practice, focusing on approaches, uses, tools, and methods. The course provides students with the foundation necessary to be successful in the field and understand current trends in the profession and academic discipline.

Idioma original	American English
Estado	Published - 2019

Disciplines

Communication
Public Relations and Advertising

Acceder al documento

CMN 2920 001.pdfFinal published version, 125 KBLicencia:

Citar esto

@misc{d14444b73db4471b9527280bf21aee3e,

title = "Introduction to Public Relations",

abstract = " This course surveys the history, growth and practice of public relations while also addressing major contemporary issues facing practitioners today. It introduces students to the basic concepts and principles of the practice, focusing on approaches, uses, tools, and methods. The course provides students with the foundation necessary to be successful in the field and understand current trends in the profession and academic discipline. ",

author = "Gill, \{Michael J.\} and Gill, \{Matthew J.\}",

year = "2019",

language = "American English",

type = "Other",

}

TY - GEN

T1 - Introduction to Public Relations

AU - Gill, Michael J.

AU - Gill, Matthew J.

PY - 2019

Y1 - 2019

N2 - This course surveys the history, growth and practice of public relations while also addressing major contemporary issues facing practitioners today. It introduces students to the basic concepts and principles of the practice, focusing on approaches, uses, tools, and methods. The course provides students with the foundation necessary to be successful in the field and understand current trends in the profession and academic discipline.

AB - This course surveys the history, growth and practice of public relations while also addressing major contemporary issues facing practitioners today. It introduces students to the basic concepts and principles of the practice, focusing on approaches, uses, tools, and methods. The course provides students with the foundation necessary to be successful in the field and understand current trends in the profession and academic discipline.

M3 - Other contribution

ER -