Entrepreneurs or Investors: Do Multi‐unit Franchisees Have Different Philosophical Orientations?

Marko Grunhagen; Robert A Mittelstaedt

doi:10.1111/j.1540-627X.2005.00134.x

Entrepreneurs or Investors: Do Multi‐unit Franchisees Have Different Philosophical Orientations?

Marko Grunhagen, Robert A Mittelstaedt

Producción científica › revisión exhaustiva

Idioma original	American English
Publicación	Journal of Small Business Management
Volumen	43
DOI	https://doi.org/10.1111/j.1540-627X.2005.00134.x
Estado	Published - jul 1 2005
Publicado de forma externa	Sí

Disciplines

Economics
Public Relations and Advertising
Marketing

Acceder al documento

10.1111/j.1540-627X.2005.00134.xLicencia: Unspecified

Otros archivos y enlaces

http://onlinelibrary.wiley.com/doi/10.1111/j.1540-627X.2005.00134.x/abstract

Citar esto

@article{4bb6cd5ed4e343fc80765355cce43313,

title = "Entrepreneurs or Investors: Do Multi‐unit Franchisees Have Different Philosophical Orientations?",

author = "Marko Grunhagen and Mittelstaedt, {Robert A}",

note = "First published: Although multi‐unit ownership has become the dominant form of franchising in the United States, the motivations for either franchisor or franchisee to participate in these agreements continue to be the subject of debate. This study looks at the issue from the perspective of the franchisee.",

year = "2005",

month = jul,

day = "1",

doi = "10.1111/j.1540-627X.2005.00134.x",

language = "American English",