| Original language | American English |
|---|---|
| Journal | 29th International Society of Franchising Annual Conference Proceedings |
| State | Published - Jun 18 2015 |
Disciplines
- Business
- Industrial Organization
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Unnatural Relationship Dissolution in Franchising: A Dual-Agency Perspective
- Xu Zheng
- , Jianfeng Wang
- , Marko Grunhagen
- Department of Marketing
Research output: Contribution to journal › Article › peer-review