Original language | American English |
---|---|
Journal | European Journal of Marketing |
Volume | 37 |
DOIs | |
State | Published - Dec 1 2003 |
Disciplines
- Public Relations and Advertising
- Agribusiness
- Marketing
- Business
Marko Grünhagen, Stephen J. Grove, James W. Gentry, Marko Grunhagen
Research output: Contribution to journal › Article › peer-review
Original language | American English |
---|---|
Journal | European Journal of Marketing |
Volume | 37 |
DOIs | |
State | Published - Dec 1 2003 |