The Dynamics of Store Hour Changes and Consumption Behavior: Results of a Longitudinal Study of Consumer Attitudes toward Saturday Shopping in Germany

Marko Grünhagen, Stephen J. Grove, James W. Gentry, Marko Grunhagen

Research output: Contribution to journalArticlepeer-review

Original languageAmerican English
JournalEuropean Journal of Marketing
Volume37
DOIs
StatePublished - Dec 1 2003

Disciplines

  • Public Relations and Advertising
  • Agribusiness
  • Marketing
  • Business

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