Interacting effect of conformity and critical mass in technology acceptance: a conceptual model

Abdou Illia, Assion Lawson-Body, Simon Lee, Marie-Christine Roy

Research output: Contribution to journalArticlepeer-review

Original languageAmerican English
JournalInternational Journal of Electronic Customer Relationship Management
Volume5
DOIs
StatePublished - Jul 15 2011

Disciplines

  • Business
  • Library and Information Science

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