Projects per year
Personal profile
About
My expertise lies in the areas of organizational rhetoric, public relations, crisis communication, and remembrance. My current research focuses on corporate ties to historical injustices within present discourses of reconciliation. I have, for instance, analyzed Volkswagen's present rhetoric about its past abuses of forced labor during WW II and Aetna Inc.'s rhetoric about its past business with slave insurance policies. I argue that corporations have responsibilities to account for their dark pasts and to contribute productively to societal discourses of "coming to terms" with historical injustices. I have further developed an ethical framework of corporate historical responsibility (CHR) that can guide an organization in the process of addressing a dark history after long periods of silence and forgetfulness.
Contact Information
Office: 2544 - Buzzard Hall
Phone: 2175815625
Email: [email protected]
Office hours for Fall 2019: Monday & Wednesday, 11:00 a.m. to noon; Friday, 11:00 a.m. to 1:00 p.m.
Related documents
Education/Academic qualification
Communication, PhD, Purdue University
… → 2011
MA, Technichal University Carolo-Wilhelmina zu Braunschweig
… → 2006
Research Interests
- Communication Studies: Organizational Rhetoric, Crisis Communication, Public Relations
Disciplines
- Organizational Communication
- Public Relations and Advertising
- Speech and Rhetorical Studies
Projects
- 3 Finished
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Organizational History and CSR Communication
Janssen Danyi, C., 2023, The Routledge Handbook of Corporate Social Responsibility Communication.Research output: Chapter in Book/Report/Conference proceeding › Chapter
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The Heavy Heart of a Soldier: Apology as Resistance
Janssen Danyi, C. & Gronnvoll, M., 2020, The Rhetoric of Official Apologies.Research output: Chapter in Book/Report/Conference proceeding › Chapter
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Case Study of Organizational Crisis Communication: Oxfam Responds to Sexual Harassment and Abuse Scandal
Danyi, C. J., Jan 1 2019, Case Study of Organizational Crisis Communication: Oxfam Responds to Sexual Harassment and Abuse Scandal.Research output: Chapter in Book/Report/Conference proceeding › Chapter
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Kara Alaimo, Pitch, Tweet, or Engage on the Street: How to Practice Global Public Relations and Strategic Communication
Danyi, C. J., Jun 29 2018, In: International Journal of Communication. 12Research output: Contribution to journal › Article › peer-review
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Strategic Social Media Management for NGOs
Danyi, C. J. & Chaudhri, V., Jan 1 2018, Strategic Social Media Management for NGOs.Research output: Chapter in Book/Report/Conference proceeding › Chapter